International Conference on Applications of Advertising Management ICAAM on December 16-17, 2022 in Barcelona, Spain

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International Conference on Applications of Advertising Management (ICAAM) December 16, 2022 - Barcelona, Spain
Advertising management
Advertising and advertising management
Advertising and organizational responsibilities
Theories of advertising effects
Advertising planning
Measuring advertising effectiveness
Evolution and role of advertising
Types of advertising used by companies
Objectives and budget of advertising
Integrated marketing communication
Advertising and its types
Comparative advertising
Communication models in advertising
Market objective setting and determining target audience
Segmentation, positioning, and budget decision
Advertising organization
Evolution and history of advertising agency
Functions of advertising agency

Name: World Academy of Science, Engineering and Technology
Website: https://waset.org/
Address: UAE

World Academy of Science, Engineering and Technology is a federated organization dedicated to bringing together a significant number of diverse scholarly events for presentation within the conference program.