Active Territories: Sport and Leisure on May 13-14, 2025 in Pau, France

Active Territories: Sport and Leisure on May 13-14, 2025 in Pau, France

The « Active Territories: Sport and Leisure » (TA:SL) Conference is a multidisciplinary event organised by Eklore-ed School of Management on its Pau campus. It brings together professionals and specialist researchers to discuss current and future developments in the sport and leisure industry in its territorial environment.

The conference will look at how the sport and leisure sector has a lasting impact on the economic, managerial and communication development of local territories. It will highlight the interactions between private sector players and public projects, such as the organization of mega-events like the Paris 2024 Olympic Games.

These collaborations also generate challenges and opportunities in terms of economic, sustainable and societal development. We invite participants to explore these issues related to the industry and its stakeholders in a context of territorial integration and ever-changing international competition.

We cordially invite academics, researchers, and industry professionals to submit full papers (Call for papers) which will be considered for publication in the associated journals.


We cordially invite academics, researchers, and industry professionals to submit full papers (instructions) addressing these issues in relation to the following themes and other related topics:



  • Sport and Territorial Attractiveness

Analyzing how sport can contribute to the attractiveness of regions by attracting sporting events, quality infrastructures and visitors (e.g. mega-events at the Olympics and the World Cup).

Exploring the marketing strategies used by local authorities to promote their area through sport.

Study the role of sports infrastructure and facility management in the long-term attractiveness of regions.

  • Sport Management

Discuss the contributions of sports management as a model for business (e.g. motivational and mental coaching, individual and collective strategies).

Study the growing role of managers in the development of sports leagues (e.g. increasing professionalization of sport, involvement of coaches in financial/hr management).

  • Women in Sport

Examine the representation and impact of women in sports management: challenges and opportunities.

Analyze the role and contribution of women's sport in the industry.

Study the sports marketing strategies of companies specializing in women's sport.

  • Innovation and Technology in Sport and Tourism

Identify opportunities for technological innovation in sport and tourism (e.g. big data, recovery techniques, half-time shows/stadium atmosphere).

Analyze how new technologies can improve the experience of tourists and sports fans.

  • Sport Finance

Discussing the profitability and business models of professional sports leagues (e.g. franchises, TV rights).

Study new players and sources of finance in sport (e.g. crypto exchanges, investment/sovereign funds).

  • Sports Tourism and Economic Development

Study how sports tourism can stimulate the local and national economy by creating jobs, generating revenue and attracting investment (e.g. multiplier effects, infrastructure and image legacies).

Examine the synergies between tourism businesses and sports stakeholders to maximize economic spin-offs.

  • Sustainability in Sport and Tourism

Explore sustainable practices in sport and tourism, such as reducing the carbon footprint of sporting events and preserving natural resources.

Discuss initiatives to minimize the environmental impact of sport tourism.

  • Internationalization and Competition in Sport

Analyze the impact on sport and tourism of new international entrants (e.g. BRICS) to the industry.

Discuss future trends in terms of the competitiveness of new sports leagues (e.g. Saudi Arabia) vis-à-vis historical participants.

  • Governance of institutions, mega-events and future prospects

Explore the distortions induced by the centralisation of decision-making power by international bodies (IOC, FIFA, UEFA, etc.), on the allocation of competitions or the type of organisation of professional leagues (franchise, championship).

Question the allocation criteria from a sustainable development perspective.

  • Public-private partnerships

Examine the role of public authorities in stimulating and supporting the tourism and sports sector.

Analyse the organisation of sports and tourism mega-events from the point of view of international collaboration.

Name: Eklore-ed
Website: https://www.esc-pau.fr/
Address: 3 rue Saint John Perse 64000 Pau

We are a committed "Grande Ecole" on a human scale. Our ambition is to train men and women to carry out positive impact projects that will play a role in transforming organisations and regions.
Description Price Date
General entry EUR 200.00 Before April 30, 2025
Presenter EUR 200.00 Before April 30, 2025
PhD Students EUR 100.00 Before April 30, 2025
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